One Mission

Whilst sharing his own military experience, Fussell explores examples of transition in companies ranging from industry titans like Intuit and Under Armour to small businesses, which have all adopted the `Team of Teams' model in order to unite everyone around single compelling mission. The result is a `shared consciousness' that drives consistently better results with less friction and inter-group rivalry. One Mission is a practical handbook for any leader looking to evolve their workforce into a highly mobile and effective unit and inspire their teams to look beyond their narrow field of vision to understand - and effectively contribute to - the organization's one true mission.